ChaLuMu in the Press
ChaLuMu has been featured across national press, television and wellbeing publications for our habit-changing jewellery designed to support anxiety and help people stop smoking and vaping.
Rather than traditional advertising, these features reflect real-world interest in our functional jewellery that fits into everyday life.



Mail Online (Daily Mail Lifestyle)
ChaLuMu was featured in the Daily Mail following a journalist’s personal experience using our necklace as part of her journey to stop smoking. The article focused on lived experience, habit change and the growing demand for wearable support tools that feel realistic and discreet.
Latest TV
ChaLuMu appeared on Latest TV to discuss habit-changing jewellery and why more people are turning to wearable, chemical-free support for anxiety and everyday habit change. The feature explored how our jewellery is designed to be worn daily, without apps, technology or subscriptions.


HOPEZINE Magazine
ChaLuMu was featured in Hopezine Magazine, a wellbeing and lifestyle publication, in a founder-led piece, sharing how our founders, Natasha and Megan, turned personal experiences of anxiety, trauma and recovery into the creation of ChaLuMu.
The article explores the origins of the brand, from Natasha stopping vaping to the decision to create jewellery that feels supportive, discreet and wearable during challenging moments.
If you would like press information, imagery or founder interviews, please get in touch via our contact page.