Why is Stoptober the Best Time to Quit Smoking or Vaping? Thousands quit every October, here’s why it works and how you can too.

Every October, thousands of people across the UK take part in Stoptober, a 28-day challenge to quit smoking or vaping. And it works: studies show that if you can stop for 28 days, you’re five times more likely to quit for good.

But why does Stoptober really work so well? And why is October the perfect time to finally take control of your cravings and your health? Let’s break it down 👇

 The Power of Collective Energy

Quitting is tough when you feel like you’re doing it alone. In October, you’re not.

• Collective force → Thousands of people are quitting at the same time. That creates a sense of momentum and shared purpose.

• Cultural awareness → You’ll see more conversations, tips, and encouragement everywhere. It feels less isolating and more like you’re part of a movement.

• Extra support → Health services, online communities, and brands all rally around Stoptober, meaning more resources, more encouragement and more visibility.

 Why October?

There’s something about this time of year:

• Seasonal shift → Summer is over, routines return and many of us are ready to reset habits before winter.

• Psychological fresh start → October feels like the last big chance to make a meaningful change before the year ends.

• Shorter days = more stress → Which is why having tools to regulate anxiety and cravings is especially important now.

Where ChaLuMu Fits In

We know quitting is never just about willpower. It’s about having the right tools at the right time. That’s where ChaLuMu comes in:

 Control cravings. Instead of reaching for a vape or cigarette, exhale through your ChaLuMu necklace. Within 60 seconds, the urge eases.

Ease anxiety. Deep breathing through the necklace activates your body’s calming system, reducing stress when you need it most.

Beautifully designed. Unlike patches, pills, or plastic gadgets, this is a tool you’ll want to wear. Gorgeous, elegant and empowering

Created from lived experience. We (Natasha & Megan) used breathwork necklaces to quit ourselves and now we’ve designed something truly beautiful to help other women do the same.

This October Could Be Your Moment

If you’ve ever thought:

• “I’ve tried before, but nothing sticks.”

• “I’m too anxious, too stressed, too busy.”

• “I don’t want to fail again.”

Then Stoptober is your chance to join a collective movement, backed by support and momentum and try something different this time.

Because quitting doesn’t have to feel clinical, sterile, or shame-based. With ChaLuMu, you can:

• Look good

• Feel good

• And finally take your power back

🚀 Ready to Begin?

This Stoptober, don’t just try again. Do it differently. Do it beautifully. Do it with ChaLuMu.

👉 Shop the Stoptober Sale — Buy One, Get One Half Price